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With New Direction, Scottish ‘Cruise’ Fashion Label Could Become Profitable

December 12th, 2010 Leave a comment Go to comments

Self-made man James Pow may have hit gold in his restructuring of the Scottish fashion and other clothing label Cruise. The company, which has gone through a pre pack administration deal in the last decade, appears to be on track for profits at some point in the next twelve months. This switch in fortune is quite surprising, given the company’s previous financial issues that were quite large.

Pow was brought in to restructure and refocus the clothing label last year, after being spotted as a leader in the fashion and retail clothing industry by a leading head hunter. His decisions appear to have been successful, with the retail chain now changing its strategy and focusing on becoming a profitable enterprise as soon as possible. According to some, that could be within twelve months.

The new Managing Director is regarded as fairly skilled in the art of moving forward following a major financial disaster. By age 23 he had lost both of his parents, setting ambitious goals because of a burning desire to success. With no ‘glass ceiling’ to break through due to parental pressure or a guided course, he managed to move through the corporate ladder at a fairly rapid pace.

Today, it may have landed him in the economic recovery’s top spot. While Cruise is not yet running at a profit, it is on the track for a serious recovery. Should that occur, Pow may have a pleased board of investors and stockholders to report to at the next year’s end.

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